SM Cares creates waves of positive change at 2024 ICC

The International Coastal Cleanup (ICC) has returned for another year.

ICC has been shaping up to be the biggest one yet, taking place simultaneously on September 21 in 15 different SM Supermalls across the country: SM By the Bay at SM Mall of Asia Complex, SM Tuguegarao Downtown, SM City Tuguegarao, SM City Bataan, SM City Olongapo Central, SM City Olongapo Downtown, SM City Sorsogon, SM City Legazpi, SM Daet, SM City Puerto Princesa, SM City Roxas, SM City Cebu, SM City Seaside Cebu, SM City Mindoro and SM City General Santos.

Together, stakeholders could make a significant impact on local and even international oceans, and create a cleaner, healthier environment for all.

In 2023, SM Cares recorded more than 100,000 kilograms (kg) of trash, collected with the help of an estimated 17,000 total volunteers from 15 SM Supermalls nationwide.

This year, in celebration of its 20th year of supporting communities and creating a positive impact on the environment, SM Cares aimed to double the amount of solid waste collected to 200,000 kg, eyeing a volunteer count of 20,000

Participants from outside of NCR and Cebu could visit https://bit.ly/ICC2024-Registration.

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